SERVICE

Professional Service


Editorial Review Board, Journal of Business Research
Ad Hoc Journal Reviewer, Journal of Service Research
Ad Hoc Journal Reviewer, Journal of the Academy of Marketing Science
Ad Hoc Journal Reviewer, Journal of the Product Innovation Management
Ad Hoc Journal Reviewer, Journal of Interactive Marketing

Conference Paper Reviewer


  • AMS World Congress 2014
  • Winter AMA 2014
  • Summer AMA 2013
  • AMS 2011
  • AMS World Congress 2011
  • PDMA Academic Research Forum, 2011

Invited Panelist

Frontiers in Services Doctoral Consortium, Karlstad Sweden, June 2010
Frontiers in Services Doctoral Consortium, Columbus, Ohio, July 2011

Doctoral Student Mentorship


  • Sanders Beckers- University of Groningen, Netherlands – 2012 to Current
  • Stefanie Tignor- Northeastern University, Psychology Department 2012- Current
  • Krista Hill- Northeastern University, Psychology Department 2011- 2013

Undergrad Independent Study


  • Alexandra Bloom, Marketing, Spring 2013
  • Thomas Sheehan, Marketing, Summer 2013

University Service


  • Sabbatical Committee- 2014/2015
  • Hiring Committee - 2014
  • Hiring Committee - 2013
  • LLC Faculty Dinner with freshmen 2/12
  • Undergraduate Marketing Advisory Board- Speaker 10/11
  • CBA Technology Research and Integration Team
  • 2010-2011 Student Advising- Ad Hoc
  • Degree Voting 5/11
  • Marketing Group Simulation Adoption & Group Training 5/11
  • NEU Commencement Spring 5/11
  • Research & Scholarship Expo 4/11
  • Welcome Day 1/11

University Press


Managing Post-Purchase Moments of Truth: Leveraging Customer Feedback to Increase Loyalty 1-21-15 News@Northeastern
The Jeremy Lin Phenomenon 2-28-12
Is Super Bowl advertising Dead? www.northeastern.edu/news/stories/2012/02/linsanity.html, 2-1-12

Greater Community Service


Reach 2011- two-year college preparation high school juniors and seniors